In conversation with Victoria Dixon, Head of Creative at Whitepaper

Victoria Dixon, Head of Creative at Whitepaper

Building London's Fastest-Growing Design Studio

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History teaches us that it’s the people who embrace discomfort, follow their instincts and create their own blueprint that does something worth talking about. And, we’re talkin’ in the latest episode of Space by Stansons. Tune in as host Guy Stanley welcomes Victoria Dixon, Head of Creative at Whitepaper, for a riveting chat on all things passion-fuelled and design-forward.

What You’ll Learn

How to succeed by trusting your instincts and embracing calculated risks
Why workplace design must prioritize psychological impact and employee experience
The "White Paper Magic" principle of balancing a consistent brand aesthetic with project uniqueness
How to maintain company culture during rapid growth while preserving creative excellence
Why hospitality-inspired workplace design is driving the post-pandemic office evolution
Why implementing design psychology is a must-have in today’s work landscape

Tune in for a timely reminder that passion and authenticity can bring your design dreams to reality a lot sooner than a fancy degree can!

Victoria Dixon is the Head of Creative at Whitepaper, a leading design and build firm recognized as one of the Sunday Times' fastest-growing businesses. With a background in architecture and interior design, she has helped shape Whitepaper's distinctive aesthetic and creative vision over the past six years, growing the design team from two to seventeen professionals. Her expertise in crafting spaces that prioritize user experience and emotional well-being has contributed to Whitepaper's reputation for creating calming, sophisticated commercial environments. Under her creative direction, the company has become known for its boutique approach to workplace design, seamlessly blending hospitality-inspired elements with functional commercial spaces.

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"For me, it's a lot about personality and less so about what you've done. I just want to see that you're going to be able to talk through anything with a client and show them that you're the right person for the job."